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Sturdy Magenta

#bc4498
Notes

Sturdy Magenta (#BC4498) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (318°, 47%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bc4498
RGB
rgb(188, 68, 152)
HSL
hsl(318, 47%, 50%)
HWB
hwb(318 27% 26%)
OKLCH
oklch(57.9% 0.179 341.5)
P3
color(display-p3 0.6828 0.2987 0.5826)
HSV
hsv(318, 64%, 74%)
LAB
lab(48.38% 57.06 -21.28)
LCH
lch(48.38% 60.90 339.55)
CMYK
cmyk(0%, 64%, 19%, 26%)

Etymology

Sturdy
adjective

Old French estourdi, stunned, reckless — drifted in English to mean robust, well-built. Used as a color modifier since the seventeenth century for hues that read as durable and unfussy — the working browns of saddle leather, the working greens of pasture wool. Sits in the bold-and-warm corner alongside robust and solid.

Magenta
noun

A synthetic aniline dye (fuchsine) introduced in 1859 and renamed in 1860 to commemorate the Franco-Sardinian victory over Austria at the Battle of Magenta in northern Italy. The dye produced the first vivid pink-purple textile color cheaply available to mass markets. The color refers to a freshly magenta-dyed silk: a saturated, slightly cool deep pink-purple with the satiny finish of synthetic-dyed natural fiber. Cooler than fuchsia, warmer than violet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bc4498
Original
#4c669b
Protanopia
#707a95
Deuteranopia
#c74668
Tritanopia
#646464
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.75:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.42:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##BC4498
Display P3
Display P3
color(display-p3 0.6828 0.2987 0.5826)
P3 has subtle headroomOKLCH chroma 0.179

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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