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Cleansed Pourpre

#b7636f
Notes

Cleansed Pourpre (#B7636F) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (351°, 37%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b7636f
RGB
rgb(183, 99, 111)
HSL
hsl(351, 37%, 55%)
HWB
hwb(351 39% 28%)
OKLCH
oklch(60.0% 0.108 11.8)
P3
color(display-p3 0.6738 0.4049 0.4390)
HSV
hsv(351, 46%, 72%)
LAB
lab(52.00% 35.03 8.48)
LCH
lch(52.00% 36.04 13.60)
CMYK
cmyk(0%, 46%, 39%, 28%)

Etymology

Cleansed
adjective

Old English clǣnsian, to make clean — past-participle of cleanse. As a color modifier, cleansed implies a clear-and-purified quality where the hue has been stripped of any contaminating tint. Sits at the crisp-and-clear end of the grid, parallel to fresh and pristine in usage.

Pourpre
noun

French for purple in its classical sense — the deep red-purple of Tyrian dye and the pourpre cardinalice of medieval French ecclesiastical dress. The color refers to a pourpre-dyed French silk: a saturated, slightly cool deep red-purple with the satin finish of plant-and-shell dye. The French cousin of porpora.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b7636f
Original
#73726f
Protanopia
#88826d
Deuteranopia
#c55a67
Tritanopia
#767676
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.18:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.03:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B7636F
Display P3
Display P3
color(display-p3 0.6738 0.4049 0.4390)
P3 has subtle headroomOKLCH chroma 0.108

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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