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Poised Burgundy

#b73778
Notes

Poised Burgundy (#B73778) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (330°, 54%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b73778
RGB
rgb(183, 55, 120)
HSL
hsl(330, 54%, 47%)
HWB
hwb(330 22% 28%)
OKLCH
oklch(54.4% 0.175 353.3)
P3
color(display-p3 0.6624 0.2544 0.4636)
HSV
hsv(330, 70%, 72%)
LAB
lab(44.46% 56.68 -7.95)
LCH
lch(44.46% 57.23 352.02)
CMYK
cmyk(0%, 70%, 34%, 28%)

Etymology

Poised
adjective

Old French peser, to weigh — past-participle of poise. As a color modifier, poised implies a saturated-and-balanced-and-confident quality where the hue holds its position with elegant equilibrium. Sits at the bold-and-confident end of the grid, parallel to centered and composed.

Burgundy
noun

Named for the wine region of east-central France — specifically the Pinot Noir of the Côte de Nuits, aged in oak. The color is a deep, slightly brownish red, darker than wine and softer than maroon, with the dusty surface a young Burgundy develops on the rim of a glass. Adopted into English fashion vocabulary in the late nineteenth century and never displaced.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b73778
Original
#4d5a7a
Protanopia
#717275
Deuteranopia
#c52d53
Tritanopia
#575757
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.48:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.83:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B73778
Display P3
Display P3
color(display-p3 0.6624 0.2544 0.4636)
P3 has subtle headroomOKLCH chroma 0.175

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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