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Grounded Púrpura

#b548ae
Notes

Grounded Púrpura (#B548AE) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (304°, 43%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b548ae
RGB
rgb(181, 72, 174)
HSL
hsl(304, 43%, 50%)
HWB
hwb(304 28% 29%)
OKLCH
oklch(58.3% 0.186 330.2)
P3
color(display-p3 0.6588 0.3094 0.6637)
HSV
hsv(304, 60%, 71%)
LAB
lab(48.90% 56.90 -33.56)
LCH
lch(48.90% 66.06 329.47)
CMYK
cmyk(0%, 60%, 4%, 29%)

Etymology

Grounded
adjective

Old English grund, bottom / foundation — past-participle of ground. As a color modifier, grounded implies a saturated-and-foundational quality where the hue anchors the surrounding palette through its weighty presence. Sits at the bold-and-balanced end of the grid, parallel to centered and anchored.

Púrpura
noun

Spanish for purple — derived from Latin purpura (Tyrian shellfish-dye), the imperial color of Roman and Spanish-Habsburg court regalia. Púrpura color refers to a Spanish-Habsburg-period royal capa cloak: a saturated, slightly cool deep violet with the velvet finish of multi-bath fermentation-and-shellfish-dyed silk-velvet over ermine. Slightly cooler than Italian porpora and warmer than French pourpre.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b548ae
Original
#406bb1
Protanopia
#657aab
Deuteranopia
#bb5374
Tritanopia
#676767
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.66:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.50:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B548AE
Display P3
Display P3
color(display-p3 0.6588 0.3094 0.6637)
P3 has visible headroomOKLCH chroma 0.186

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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