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Heavy Kvass

#b52496
Notes

Heavy Kvass (#B52496) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (313°, 67%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b52496
RGB
rgb(181, 36, 150)
HSL
hsl(313, 67%, 43%)
HWB
hwb(313 14% 29%)
OKLCH
oklch(53.8% 0.211 338.7)
P3
color(display-p3 0.6524 0.1977 0.5720)
HSV
hsv(313, 80%, 71%)
LAB
lab(43.20% 66.02 -28.20)
LCH
lch(43.20% 71.79 336.87)
CMYK
cmyk(0%, 80%, 17%, 29%)

Etymology

Heavy
adjective

Old English hefig, weighty — cognate with heave. Used as a color modifier since at least the seventeenth century to indicate weight in saturation as much as value: heavy with pigment, heavy-bodied. In the engine's adjective grid, heavy sits alongside deep and plush in the dark-and-saturated quadrant. Closer to a fabric description than a pure value word.

Kvass
noun

Eastern European kvass — a low-alcohol fermented drink made from rye-bread and beet-or-fruit additions, particularly the deep-magenta beet-kvass of Russian and Ukrainian post (Lenten) traditions. Kvass color refers to a freshly poured Russian-style beet-kvass in a clear-glass beer-mug: a saturated, slightly cool deep magenta with the matte finish of betalain-pigmented fermented-beet liquor on a dark birch-bench tavern surface.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b52496
Original
#2d5899
Protanopia
#5f6e93
Deuteranopia
#c02c5c
Tritanopia
#4b4b4b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.74:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.66:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B52496
Display P3
Display P3
color(display-p3 0.6524 0.1977 0.5720)
P3 has visible headroomOKLCH chroma 0.211

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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