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Velvety Tempranillo

#b4407b
Notes

Velvety Tempranillo (#B4407B) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (329°, 48%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b4407b
RGB
rgb(180, 64, 123)
HSL
hsl(329, 48%, 48%)
HWB
hwb(329 25% 29%)
OKLCH
oklch(55.0% 0.162 352.2)
P3
color(display-p3 0.6534 0.2822 0.4753)
HSV
hsv(329, 64%, 71%)
LAB
lab(45.36% 52.55 -8.49)
LCH
lch(45.36% 53.23 350.83)
CMYK
cmyk(0%, 64%, 32%, 29%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Tempranillo
noun

The dominant red grape of Rioja and other Iberian wine regions — early-ripening (temprano meaning early) and characteristically saturated. The color refers to a young Tempranillo in a glass: a saturated, slightly cool deep red with the optical clarity of mid-to-high-tannin wine. Deeper than Merlot, warmer than Sangiovese.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b4407b
Original
#515e7d
Protanopia
#717378
Deuteranopia
#c13958
Tritanopia
#5d5d5d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.30:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.96:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B4407B
Display P3
Display P3
color(display-p3 0.6534 0.2822 0.4753)
P3 has subtle headroomOKLCH chroma 0.162

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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