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Rich Pegasus Rose

#b40372
Notes

Rich Pegasus Rose (#B40372) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (322°, 97%, 36%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b40372
RGB
rgb(180, 3, 114)
HSL
hsl(322, 97%, 36%)
HWB
hwb(322 1% 29%)
OKLCH
oklch(50.7% 0.209 351.7)
P3
color(display-p3 0.6465 0.1335 0.4380)
HSV
hsv(322, 98%, 71%)
LAB
lab(39.56% 67.03 -11.66)
LCH
lch(39.56% 68.04 350.13)
CMYK
cmyk(0%, 98%, 37%, 29%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Pegasus
modifier

Greek Πήγασος, winged-horse-of-myth. As a color modifier, pegasus implies a winged-horse-and-Great-Square quality, the visual register of Pegasus-Great-Square-and-winged-horse hand-winged-horse-and-Great-Square Pegasus-Great-Square-and-winged-horse-and-autumn-Pegasus pegasus-and-winged-horse-and-Great-Square surfaces under Pegasus-Great-Square-and-winged-horse-and-autumn-Pegasus October-and-November-autumn-zenith autumn-constellation-light. Sits at the modifier-and-cosmic end of the grid, parallel to cygnus and draco in usage.

Rose
noun

The Latin rosa, the Greek rhodon, the Persian gul — every European language has a different name for the same flower and the same color. Rose covers the spectrum from blush to fuchsia depending on the cultivar, but in pigment shorthand it means a cool, slightly bluish red — the inside of a damask petal, the dye that washes out of madder root.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b40372
Original
#354b74
Protanopia
#65676f
Deuteranopia
#c30042
Tritanopia
#313131
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.57:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.20:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B40372
Display P3
Display P3
color(display-p3 0.6465 0.1335 0.4380)
P3 has visible headroomOKLCH chroma 0.209

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

Canvas