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Direct Tsuchi

#b38539
Notes

Direct Tsuchi (#B38539) is a true amber with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (37°, 52%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b38539
RGB
rgb(179, 133, 57)
HSL
hsl(37, 52%, 46%)
HWB
hwb(37 22% 30%)
OKLCH
oklch(64.7% 0.108 77.2)
P3
color(display-p3 0.6744 0.5289 0.2761)
HSV
hsv(37, 68%, 70%)
LAB
lab(58.65% 9.78 46.53)
LCH
lch(58.65% 47.55 78.12)
CMYK
cmyk(0%, 26%, 68%, 30%)

Etymology

Direct
adjective

From the Latin directus, straight — used as a color modifier since the eighteenth century for hues that read as straightforward and unambiguous. Direct red, direct green: moderate-to-high saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and frank.

Tsuchi
noun

The Japanese word for earth or soil — used for the warm pink-tan of clay-walled tsuchi-kabe of Japanese farmhouses and the unfinished plaster of Kyoto teahouses. The color refers to a freshly applied tsuchi-kabe wall: a soft, slightly muted warm pink-tan with the matte finish of mud-and-straw plaster. Drier than terracotta.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b38539
Original
#968630
Protanopia
#a1923b
Deuteranopia
#c27875
Tritanopia
#898989
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.32:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.33:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B38539
Display P3
Display P3
color(display-p3 0.6744 0.5289 0.2761)
P3 has subtle headroomOKLCH chroma 0.108

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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