Bold Berg Crimson

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Norwegian isberg, mountain-of-ice. As a color modifier, berg implies an iceberg-and-Antarctic-tabular-ice quality, the visual register of Antarctic-and-Greenland-iceberg hand-iceberg-and-Antarctic-tabular-ice Antarctic-and-Greenland-iceberg-and-Larsen-Ice-Shelf berg-and-iceberg-and-Antarctic-tabular-ice surfaces under Antarctic-and-Greenland-iceberg-and-Larsen-Ice-Shelf Ross-Sea-and-Weddell-Sea-and-Disko-Bay tabular-iceberg-light. Sits at the modifier-and-weather end of the grid, parallel to floe and icicle in usage.

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.