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Direct Beige

#b09b5b
Notes

Direct Beige (#B09B5B) is a true amber with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (45°, 35%, 52%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary blue. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b09b5b
RGB
rgb(176, 155, 91)
HSL
hsl(45, 35%, 52%)
HWB
hwb(45 36% 31%)
OKLCH
oklch(69.4% 0.087 91.8)
P3
color(display-p3 0.6765 0.6108 0.3906)
HSV
hsv(45, 48%, 69%)
LAB
lab(64.51% -0.94 36.23)
LCH
lch(64.51% 36.25 91.49)
CMYK
cmyk(0%, 12%, 48%, 31%)

Etymology

Direct
adjective

From the Latin directus, straight — used as a color modifier since the eighteenth century for hues that read as straightforward and unambiguous. Direct red, direct green: moderate-to-high saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and frank.

Beige
noun

The French word for natural-colored unbleached wool — borrowed into English in the late nineteenth century as a generic name for the soft warm tan of undyed natural fiber. The color refers to undyed Saxon merino: a soft, slightly muted warm tan with the matte finish of natural plant-and-animal fiber. Lighter than tan, warmer than linen.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b09b5b
Original
#a89956
Protanopia
#ad9f5d
Deuteranopia
#bc928c
Tritanopia
#9b9b9b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.73:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.69:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##B09B5B
Display P3
Display P3
color(display-p3 0.6765 0.6108 0.3906)
P3 has subtle headroomOKLCH chroma 0.087

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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