Sturdy Throb Fuchsia

Old French estourdi, stunned, reckless — drifted in English to mean robust, well-built. Used as a color modifier since the seventeenth century for hues that read as durable and unfussy — the working browns of saddle leather, the working greens of pasture wool. Sits in the bold-and-warm corner alongside robust and solid.

Middle English throbben, to-beat-strongly. As a color modifier, throb implies a pulsing-and-beating-and-rhythmic quality, the visual register of racing-pulse-and-temple-throb hand-pulsing-and-beating-and-rhythmic racing-pulse-and-temple-throb-and-heartbeat throbbed-and-pulsing-and-beating-and-rhythmic surfaces under racing-pulse-and-temple-throb-and-heartbeat fevered-and-quickened-and-rhythmic candlelit-bedside-light. Sits at the modifier-and-mood end of the grid, parallel to pang and pulse in usage.

The genus Fuchsia — South American shrubs named in 1703 for the German botanist Leonhart Fuchs. The color refers to the calyx and tube of a vibrant Fuchsia magellanica hybrid: a saturated, slightly cool deep pink-magenta with the satiny finish of a tubular hummingbird-pollinated flower. Brighter than rose, warmer than orchid, with the bedding-and-basket weight of a plant genus whose flowers gave English the most attention-demanding pink in the spectrum.