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Velvety Unda Crimson

#af281b
Notes

Velvety Unda Crimson (#AF281B) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (5°, 73%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#af281b
RGB
rgb(175, 40, 27)
HSL
hsl(5, 73%, 40%)
HWB
hwb(5 11% 31%)
OKLCH
oklch(49.5% 0.173 29.9)
P3
color(display-p3 0.6313 0.2052 0.1466)
HSV
hsv(5, 85%, 69%)
LAB
lab(39.09% 53.01 41.16)
LCH
lch(39.09% 67.11 37.82)
CMYK
cmyk(0%, 77%, 85%, 31%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Unda
modifier

Latin unda, wave-or-water. As a color modifier, unda implies a Latin-wave-and-water-and-Roman-aqueduct quality, the visual register of Roman-aqueduct-and-Pontine-marsh-unda hand-Latin-wave-and-water-and-Roman-aqueduct Roman-aqueduct-and-Pontine-marsh-unda-and-Tiber-flow unda-and-Latin-wave-and-water surfaces under Roman-aqueduct-and-Pontine-marsh-unda-and-Tiber-flow Aqua-Claudia-and-Aqua-Marcia Roman-water-light. Sits at the modifier-and-Latin end of the grid, parallel to via and arbor in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#af281b
Original
#524917
Protanopia
#746713
Deuteranopia
#c10027
Tritanopia
#444444
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.68:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.14:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AF281B
Display P3
Display P3
color(display-p3 0.6313 0.2052 0.1466)
P3 has subtle headroomOKLCH chroma 0.173

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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