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Reliable Bordeaux

#ae4d44
Notes

Reliable Bordeaux (#AE4D44) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (5°, 44%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae4d44
RGB
rgb(174, 77, 68)
HSL
hsl(5, 44%, 47%)
HWB
hwb(5 27% 32%)
OKLCH
oklch(54.3% 0.129 27.5)
P3
color(display-p3 0.6353 0.3242 0.2833)
HSV
hsv(5, 61%, 68%)
LAB
lab(45.26% 38.97 24.75)
LCH
lch(45.26% 46.17 32.42)
CMYK
cmyk(0%, 56%, 61%, 32%)

Etymology

Reliable
adjective

Latin re-ligāre, to bind back — adjectival suffix -able. As a color modifier, reliable implies a clear-and-trustworthy-and-consistent quality where the hue carries the visual register of dependable-and-consistent design-element. Sits at the crisp-and-honest end of the grid, parallel to dependable and trustworthy in usage.

Bordeaux
noun

The French wine region — and the deep red of Cabernet Sauvignon-and-Merlot blends from the Médoc and Saint-Émilion. Bordeaux as a color refers specifically to a young Médoc in a glass: a deep, slightly red-purple-shifted dark red with the optical clarity of high-tannin wine. Deeper than burgundy, cooler than wine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae4d44
Original
#655e43
Protanopia
#7d7342
Deuteranopia
#be3b4b
Tritanopia
#616161
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.32:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.94:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AE4D44
Display P3
Display P3
color(display-p3 0.6353 0.3242 0.2833)
P3 has subtle headroomOKLCH chroma 0.129

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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