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Rich Diana Brick

#ae4328
Notes

Rich Diana Brick (#AE4328) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (12°, 63%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae4328
RGB
rgb(174, 67, 40)
HSL
hsl(12, 63%, 42%)
HWB
hwb(12 16% 32%)
OKLCH
oklch(52.5% 0.146 35.2)
P3
color(display-p3 0.6327 0.2899 0.1918)
HSV
hsv(12, 77%, 68%)
LAB
lab(43.02% 42.26 38.14)
LCH
lch(43.02% 56.92 42.07)
CMYK
cmyk(0%, 61%, 77%, 32%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Diana
modifier

Latin Diana, Roman-goddess-of-moon-and-hunt. As a color modifier, diana implies a Roman-goddess-and-moon-and-hunter-and-virgin quality, the visual register of Roman-Diana-and-Ephesian-Artemis hand-Roman-goddess-and-moon-and-hunter-and-virgin Roman-Diana-and-Ephesian-Artemis-and-Lake-Nemi diana-and-Roman-goddess-and-moon-and-hunter surfaces under Roman-Diana-and-Ephesian-Artemis-and-Lake-Nemi Aventine-Hill-and-Nemi-grove moonlit-grove-light. Sits at the modifier-and-myth end of the grid, parallel to luna and hera in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae4328
Original
#615724
Protanopia
#7b6e24
Deuteranopia
#bf293d
Tritanopia
#585858
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.78:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.63:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AE4328
Display P3
Display P3
color(display-p3 0.6327 0.2899 0.1918)
P3 has subtle headroomOKLCH chroma 0.146

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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