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Confident Rust

#ae430d
Notes

Confident Rust (#AE430D) is a true orange with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (20°, 86%, 37%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae430d
RGB
rgb(174, 67, 13)
HSL
hsl(20, 86%, 37%)
HWB
hwb(20 5% 32%)
OKLCH
oklch(52.3% 0.152 41.8)
P3
color(display-p3 0.6327 0.2899 0.1281)
HSV
hsv(20, 93%, 68%)
LAB
lab(42.83% 41.50 49.83)
LCH
lch(42.83% 64.85 50.21)
CMYK
cmyk(0%, 61%, 93%, 32%)

Etymology

Confident
adjective

A late-Latin participle, confidens, trusting — borrowed into English in the sixteenth century. As a color modifier, confident implies saturation combined with poise: a confident red doesn't try too hard, just sits at the level of its hue without overreaching. Sits in the bold-bucket center near bold and resolute.

Rust
noun

Iron oxide — Fe₂O₃ — the slow union of iron with oxygen, accelerated by water and salt. The color is not the bright orange of fresh rust but the deeper, drier brown-red that forms after weeks of weather: the surface of an abandoned car, a Cor-Ten steel sculpture, the desert-varnished sandstone of the American Southwest. Earthier than copper, warmer than maroon.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae430d
Original
#625600
Protanopia
#7c6e04
Deuteranopia
#c0263a
Tritanopia
#565656
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.82:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.61:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AE430D
Display P3
Display P3
color(display-p3 0.6327 0.2899 0.1281)
P3 has subtle headroomOKLCH chroma 0.152

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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