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Dense End Brick

#ae3d28
Notes

Dense End Brick (#AE3D28) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (9°, 63%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae3d28
RGB
rgb(174, 61, 40)
HSL
hsl(9, 63%, 42%)
HWB
hwb(9 16% 32%)
OKLCH
oklch(51.7% 0.152 32.7)
P3
color(display-p3 0.6314 0.2698 0.1895)
HSV
hsv(9, 77%, 68%)
LAB
lab(41.99% 45.00 37.05)
LCH
lch(41.99% 58.29 39.47)
CMYK
cmyk(0%, 65%, 77%, 32%)

Etymology

Dense
adjective

Latin dēnsus, thick / crowded — sharing root with English condense. As a color modifier, dense implies a saturated-and-tightly-packed quality where the hue carries maximum pigmentation per visual unit-of-area. Sits at the bold-and-saturated end of the grid, parallel to thick and concentrated in usage.

End
modifier

Old English ende, end / finish. As a color modifier, end implies a final-and-conclusion quality, the visual register of day's-end-and-year's-end final-and-conclusion close-of-period-and-end-of-day twilight-and-final-light surfaces under twilight close-of-period light. Sits at the modifier-and-time end of the grid, parallel to fall and eve in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae3d28
Original
#5d5325
Protanopia
#796c24
Deuteranopia
#bf1f39
Tritanopia
#545454
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.00:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.50:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AE3D28
Display P3
Display P3
color(display-p3 0.6314 0.2698 0.1895)
P3 has subtle headroomOKLCH chroma 0.152

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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