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Wellbred Lohita

#ae3038
Notes

Wellbred Lohita (#AE3038) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (356°, 57%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae3038
RGB
rgb(174, 48, 56)
HSL
hsl(356, 57%, 44%)
HWB
hwb(356 19% 32%)
OKLCH
oklch(50.5% 0.162 21.9)
HSV
hsv(356, 72%, 68%)
LAB
lab(40.25% 51.07 25.70)
LCH
lch(40.25% 57.18 26.71)
CMYK
cmyk(0%, 72%, 68%, 32%)

Etymology

Wellbred
adjective

Old English wel-brēd, well-bred — past-participle of breed, sharing root with brood (offspring). As a color modifier, wellbred implies a saturated-and-elegant-and-formal quality, the deep-rich color of Edwardian-period finishing-school-and-debutante-Court English-aristocratic livery. Sits at the bold-and-elegant end of the grid, parallel to highborn and patrician.

Lohita
noun

The Sanskrit word for copper-red — used in Vedic texts and Sanskrit poetry for the slightly metallic red-brown of copper, dried blood, and certain river clays. The color refers to a freshly cleaved copper ore: a soft, slightly muted deep red-brown with the matte finish of copper-and-iron oxide. Drier than copper, warmer than rust.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae3038
Original
#534e37
Protanopia
#736934
Deuteranopia
#bf0134
Tritanopia
#4b4b4b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.40:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.28:1

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