Earnest Druid Fuchsia

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Latin Druidae, Druids. As a color modifier, druid implies a Celtic-priest-and-mistletoe quality, the visual register of Celtic-British-and-Gaulish-Druidic Druidic hand-cut sacred-grove-and-mistletoe-and-stone-circle pre-Christian-Celtic surfaces under Celtic-British-and-Gaulish Druidic sacred-grove-and-stone-circle dawn light. Sits at the modifier-and-cultural end of the grid, parallel to celtic and gaul in usage.

The genus Fuchsia — South American shrubs named in 1703 for the German botanist Leonhart Fuchs. The color refers to the calyx and tube of a vibrant Fuchsia magellanica hybrid: a saturated, slightly cool deep pink-magenta with the satiny finish of a tubular hummingbird-pollinated flower. Brighter than rose, warmer than orchid, with the bedding-and-basket weight of a plant genus whose flowers gave English the most attention-demanding pink in the spectrum.