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Jewelred

Cool Crimson Ink

#ae1347
Notes

Cool Crimson Ink (#AE1347) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (340°, 80%, 38%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae1347
RGB
rgb(174, 19, 71)
HSL
hsl(340, 80%, 38%)

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