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Substantial Ventus violet

#ae0870
Notes

Substantial Ventus violet (#AE0870) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (322°, 91%, 36%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae0870
RGB
rgb(174, 8, 112)
HSL
hsl(322, 91%, 36%)
HWB
hwb(322 3% 32%)
OKLCH
oklch(49.6% 0.203 351.0)
HSV
hsv(322, 95%, 68%)
LAB
lab(38.45% 64.98 -12.19)
LCH
lch(38.45% 66.12 349.38)
CMYK
cmyk(0%, 95%, 36%, 32%)

Etymology

Substantial
adjective

Latin substantia, substance — adjectival suffix -al, derived from sub-stāre (to stand under). As a color modifier, substantial implies a saturated-and-weighty-and-material quality where the hue carries visual mass and presence. Sits at the bold-and-weighty end of the grid, parallel to weighty and hefty in usage.

Ventus
modifier

Latin ventus, wind. As a color modifier, ventus implies a Latin-wind-and-Roman-Aeolus-wind quality, the visual register of Roman-Aeolus-and-Anemoi-ventus hand-Latin-wind-and-Roman-Aeolus-wind Roman-Aeolus-and-Anemoi-ventus-and-Boreas-Notus-Eurus-Zephyrus ventus-and-Latin-wind surfaces under Roman-Aeolus-and-Anemoi-ventus-and-Boreas-Notus-Eurus-Zephyrus Aeolian-and-Vergilian-pastoral Roman-wind-light. Sits at the modifier-and-Latin end of the grid, parallel to ignis and unda in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae0870
Original
#344972
Protanopia
#61646d
Deuteranopia
#bc0041
Tritanopia
#333333
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.84:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.07:1

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