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Buttressed Cranberry

#ae078b
Notes

Buttressed Cranberry (#AE078B) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (313°, 92%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae078b
RGB
rgb(174, 7, 139)
HSL
hsl(313, 92%, 35%)
HWB
hwb(313 3% 32%)
OKLCH
oklch(50.9% 0.217 340.2)
P3
color(display-p3 0.6250 0.1339 0.5296)
HSV
hsv(313, 96%, 68%)
LAB
lab(39.61% 68.19 -27.21)
LCH
lch(39.61% 73.42 338.25)
CMYK
cmyk(0%, 96%, 20%, 32%)

Etymology

Buttressed
adjective

Old French bouterez, thrusting-mass — past-participle of buttress, derived from bouter (to thrust). As a color modifier, buttressed implies a saturated-and-architecturally-supported quality, the deep-rich color of Gothic-Cathedral flying-buttress-and-rib-vault stone-architecture. Sits at the bold-and-fortified end of the grid, parallel to fortified and reinforced.

Cranberry
noun

North American Vaccinium macrocarpon — a Ericaceae low-creeping wetland shrub whose deep-magenta drupe is the iconic Thanksgiving fruit and the base of cranberry juice and jellied cranberry sauce. Cranberry color refers to a freshly cooked Vaccinium macrocarpon compote in a Massachusetts kitchen: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich cranberry-fruit pulp.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae078b
Original
#1f4e8e
Protanopia
#586688
Deuteranopia
#b91451
Tritanopia
#343434
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.20:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AE078B
Display P3
Display P3
color(display-p3 0.6250 0.1339 0.5296)
P3 has visible headroomOKLCH chroma 0.217

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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