Wholesome Rise Mint

An adjectival form of whole — used as a color modifier since the sixteenth century for hues that read as healthy and unadulterated. Wholesome cream, wholesome wheat: moderate saturation combined with the optical impression of a natural origin. Sits at the crisp-bucket alongside genuine.

Old English rīsan, to ascend. As a color modifier, rise implies an ascending-and-emerging quality, the visual register of moonrise-and-sunrise ascending-and-emerging horizon-and-celestial-body atmospheric scattering-of-light surfaces under ascending horizon-and-celestial light. Sits at the modifier-and-time end of the grid, parallel to set and sunup in usage.

The genus Mentha — peppermint, spearmint, apple mint, water mint — the cooling herb whose menthol gives it that quality at the molecular level. The color refers to fresh peppermint leaves before drying: a clean, slightly cool green with the matte finish of trichome-rich leaf surface. Lighter than basil, cooler than parsley, with the mojito-and-Pimm's association of a herb tied to summer drinks across two continents.