colors
Back to gallery

Loud Curcuma

#ada621
Notes

Loud Curcuma (#ADA621) is a true yellow with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (57°, 68%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary blue. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ada621
RGB
rgb(173, 166, 33)
HSL
hsl(57, 68%, 40%)
HWB
hwb(57 13% 32%)
OKLCH
oklch(70.9% 0.143 106.3)
P3
color(display-p3 0.6737 0.6519 0.2442)
HSV
hsv(57, 81%, 68%)
LAB
lab(66.72% -11.86 63.28)
LCH
lch(66.72% 64.39 100.61)
CMYK
cmyk(0%, 4%, 81%, 32%)

Etymology

Loud
adjective

Old English hlūd, making noise — borrowed metaphorically as a color word since the nineteenth century. Loud red, loud yellow: a color so saturated it announces itself without needing surrounding context. Sits in the bright-bucket extreme alongside electric and striking. Carries a slightly pejorative implication of excess.

Curcuma
noun

The Linnaean genus name for turmeric — Curcuma longa — used in pigment vocabulary for the pure curcumin yellow extracted from the rhizome. Curcuma as a color refers specifically to the pigment isolated from C. longa: a saturated, slightly cool deep yellow with the matte finish of plant-derived pigment. The botanical-Latin cousin of haldi.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ada621
Original
#b5a000
Protanopia
#b8a52d
Deuteranopia
#ba9a8e
Tritanopia
#9e9e9e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.54:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.25:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##ADA621
Display P3
Display P3
color(display-p3 0.6737 0.6519 0.2442)
P3 has subtle headroomOKLCH chroma 0.143

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas