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Sturdy Omen Brick

#ad442d
Notes

Sturdy Omen Brick (#AD442D) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (11°, 59%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ad442d
RGB
rgb(173, 68, 45)
HSL
hsl(11, 59%, 43%)
HWB
hwb(11 18% 32%)
OKLCH
oklch(52.5% 0.143 33.9)
HSV
hsv(11, 74%, 68%)
LAB
lab(43.08% 41.63 35.43)
LCH
lch(43.08% 54.66 40.40)
CMYK
cmyk(0%, 61%, 74%, 32%)

Etymology

Sturdy
adjective

Old French estourdi, stunned, reckless — drifted in English to mean robust, well-built. Used as a color modifier since the seventeenth century for hues that read as durable and unfussy — the working browns of saddle leather, the working greens of pasture wool. Sits in the bold-and-warm corner alongside robust and solid.

Omen
modifier

Latin omen, prophetic-sign-or-portent. As a color modifier, omen implies a prophetic-sign-and-augur-and-portent quality, the visual register of Roman-augur-omen-and-Etruscan-haruspex hand-prophetic-sign-and-augur-and-portent Roman-augur-omen-and-Etruscan-haruspex-and-bird-flight omen-and-prophetic-sign-and-augur surfaces under Roman-augur-omen-and-Etruscan-haruspex-and-bird-flight Capitoline-Hill-and-Etruscan-templum prophetic-sign-light. Sits at the modifier-and-myth end of the grid, parallel to sigil and rune in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ad442d
Original
#61572a
Protanopia
#7b6e2a
Deuteranopia
#be2c3f
Tritanopia
#595959
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.77:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.64:1

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