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Earnest Tatra

#ad37d3
Notes

Earnest Tatra (#AD37D3) is a true violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (285°, 64%, 52%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ad37d3
RGB
rgb(173, 55, 211)
HSL
hsl(285, 64%, 52%)
HWB
hwb(285 22% 17%)
OKLCH
oklch(57.7% 0.235 316.4)
P3
color(display-p3 0.6266 0.2498 0.7995)
HSV
hsv(285, 74%, 83%)
LAB
lab(47.39% 68.53 -57.51)
LCH
lch(47.39% 89.46 320.00)
CMYK
cmyk(18%, 74%, 0%, 17%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Tatra
noun

Carpathian high-mountain range straddling Poland and Slovakia — its alpine tatran peaks above 2,000m support some of Europe's last Soldanella alpina and Gentiana clusii deep-violet alpine flora. Tatra color refers to a Soldanella alpina corolla on a High Tatras alpine ledge: a saturated, slightly cool deep violet with the velvet finish of fresh alpine snowbell petal under high-altitude light.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ad37d3
Original
#0069d7
Protanopia
#3774d0
Deuteranopia
#ab5983
Tritanopia
#5b5b5b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.93:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.26:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AD37D3
Display P3
Display P3
color(display-p3 0.6266 0.2498 0.7995)
P3 has visible headroomOKLCH chroma 0.235

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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