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Functional Rust

#ac543f
Notes

Functional Rust (#AC543F) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (12°, 46%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac543f
RGB
rgb(172, 84, 63)
HSL
hsl(12, 46%, 46%)
HWB
hwb(12 25% 33%)
OKLCH
oklch(55.0% 0.120 34.6)
P3
color(display-p3 0.6303 0.3482 0.2688)
HSV
hsv(12, 63%, 67%)
LAB
lab(46.27% 34.24 28.89)
LCH
lch(46.27% 44.80 40.16)
CMYK
cmyk(0%, 51%, 63%, 33%)

Etymology

Functional
adjective

Latin fūnctiō, performance — adjectival suffix -al. As a color modifier, functional implies a clear-and-purpose-fit-and-utilitarian quality, the crisp color of Mid-Century-Modern and Bauhaus form-follows-function design-aesthetic. Sits at the crisp-and-functional end of the grid, parallel to practical and utilitarian in usage.

Rust
noun

Iron oxide — Fe₂O₃ — the slow union of iron with oxygen, accelerated by water and salt. The color is not the bright orange of fresh rust but the deeper, drier brown-red that forms after weeks of weather: the surface of an abandoned car, a Cor-Ten steel sculpture, the desert-varnished sandstone of the American Southwest. Earthier than copper, warmer than maroon.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac543f
Original
#6b623d
Protanopia
#80753d
Deuteranopia
#bc444f
Tritanopia
#656565
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.13:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.09:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AC543F
Display P3
Display P3
color(display-p3 0.6303 0.3482 0.2688)
P3 has subtle headroomOKLCH chroma 0.120

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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