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Substantial Wharf Brick

#ac3d23
Notes

Substantial Wharf Brick (#AC3D23) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (11°, 66%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac3d23
RGB
rgb(172, 61, 35)
HSL
hsl(11, 66%, 41%)
HWB
hwb(11 14% 33%)
OKLCH
oklch(51.3% 0.151 34.5)
P3
color(display-p3 0.6242 0.2690 0.1746)
HSV
hsv(11, 80%, 67%)
LAB
lab(41.58% 44.09 39.20)
LCH
lch(41.58% 59.00 41.65)
CMYK
cmyk(0%, 65%, 80%, 33%)

Etymology

Substantial
adjective

Latin substantia, substance — adjectival suffix -al, derived from sub-stāre (to stand under). As a color modifier, substantial implies a saturated-and-weighty-and-material quality where the hue carries visual mass and presence. Sits at the bold-and-weighty end of the grid, parallel to weighty and hefty in usage.

Wharf
modifier

Old English hwearf, embankment. As a color modifier, wharf implies a tidal-loading-edge quality, the visual register of Liverpool-and-Bristol-Wharf Industrial-Revolution stone-and-timber-and-iron tidal-loading-and-cargo-handling surfaces under Industrial-Revolution Liverpool-and-Bristol harbor working-day light. Sits at the modifier-and-place end of the grid, parallel to quay and dock in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac3d23
Original
#5d531f
Protanopia
#786b1f
Deuteranopia
#bd1f38
Tritanopia
#535353
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.09:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.45:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AC3D23
Display P3
Display P3
color(display-p3 0.6242 0.2690 0.1746)
P3 has subtle headroomOKLCH chroma 0.151

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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