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Conquering Falun

#ac3132
Notes

Conquering Falun (#AC3132) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (360°, 56%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac3132
RGB
rgb(172, 49, 50)
HSL
hsl(360, 56%, 43%)
HWB
hwb(360 19% 33%)
OKLCH
oklch(50.1% 0.160 24.6)
P3
color(display-p3 0.6219 0.2304 0.2160)
HSV
hsv(360, 72%, 67%)
LAB
lab(39.92% 49.73 28.86)
LCH
lch(39.92% 57.50 30.12)
CMYK
cmyk(0%, 72%, 71%, 33%)

Etymology

Conquering
adjective

Latin conquīrere, to seek thoroughly — present-participle of conquer. As a color modifier, conquering implies a saturated-and-overwhelming-and-victorious quality where the hue overcomes neighboring colors through pure pigmentation strength. Sits at the bold-and-celebratory end of the grid, parallel to triumphant and dominant.

Falun
noun

The Swedish copper-mining town that gave its name to Falun-red — the iron-oxide paint produced as a byproduct of copper smelting and used to coat almost every wooden Swedish farmhouse since the seventeenth century. The color refers to a freshly painted Falun-red barn: a saturated, slightly muted deep red-brown with the matte finish of clay-and-iron-oxide paint. Drier than maroon, warmer than burgundy.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac3132
Original
#544d31
Protanopia
#73682e
Deuteranopia
#bd0333
Tritanopia
#4b4b4b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.48:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.24:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AC3132
Display P3
Display P3
color(display-p3 0.6219 0.2304 0.2160)
P3 has subtle headroomOKLCH chroma 0.160

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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