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Confident Sway Crimson

#ac2b1d
Notes

Confident Sway Crimson (#AC2B1D) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (6°, 71%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac2b1d
RGB
rgb(172, 43, 29)
HSL
hsl(6, 71%, 39%)
HWB
hwb(6 11% 33%)
OKLCH
oklch(49.3% 0.168 30.2)
P3
color(display-p3 0.6210 0.2122 0.1516)
HSV
hsv(6, 83%, 67%)
LAB
lab(38.88% 51.11 39.71)
LCH
lch(38.88% 64.73 37.85)
CMYK
cmyk(0%, 75%, 83%, 33%)

Etymology

Confident
adjective

A late-Latin participle, confidens, trusting — borrowed into English in the sixteenth century. As a color modifier, confident implies saturation combined with poise: a confident red doesn't try too hard, just sits at the level of its hue without overreaching. Sits in the bold-bucket center near bold and resolute.

Sway
modifier

Middle English swēven, to-move-side-to-side. As a color modifier, sway implies a side-to-side-and-rocking-and-rhythmic quality, the visual register of willow-branch-and-tall-grass-sway hand-side-to-side-and-rocking-and-rhythmic willow-branch-and-tall-grass-and-pendulum-clock swayed-and-side-to-side-and-rocking-and-rhythmic surfaces under willow-branch-and-tall-grass-and-pendulum-clock breeze-rocked-and-pendulum-and-cradle riverbank-meadow-light. Sits at the modifier-and-mood end of the grid, parallel to drift and float in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac2b1d
Original
#53491a
Protanopia
#726616
Deuteranopia
#be0029
Tritanopia
#454545
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.74:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.12:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AC2B1D
Display P3
Display P3
color(display-p3 0.6210 0.2122 0.1516)
P3 has subtle headroomOKLCH chroma 0.168

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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