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Authoritative Magnus Hibiscus

#ac2649
Notes

Authoritative Magnus Hibiscus (#AC2649) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (344°, 64%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac2649
RGB
rgb(172, 38, 73)
HSL
hsl(344, 64%, 41%)
HWB
hwb(344 15% 33%)
OKLCH
oklch(49.6% 0.170 11.3)
P3
color(display-p3 0.6203 0.1978 0.2915)
HSV
hsv(344, 78%, 67%)
LAB
lab(38.97% 54.96 13.30)
LCH
lch(38.97% 56.55 13.61)
CMYK
cmyk(0%, 78%, 58%, 33%)

Etymology

Authoritative
adjective

Latin auctōritāt-, authority — adjectival suffix -ive. As a color modifier, authoritative implies a saturated-and-formal-imperative quality where the hue carries decisional weight and institutional credibility. Sits at the bold-and-authoritative end of the grid, parallel to commanding and magisterial in usage.

Magnus
modifier

Latin magnus, great-or-large. As a color modifier, magnus implies a Latin-great-and-Albertus-Magnus-and-Magna-Carta quality, the visual register of Albertus-Magnus-and-Magna-Carta-magnus hand-Latin-great-and-Albertus-Magnus-and-Magna-Carta Albertus-Magnus-and-Magna-Carta-and-Charlemagne-Carolus-Magnus magnus-and-Latin-great surfaces under Albertus-Magnus-and-Magna-Carta-and-Charlemagne-Carolus-Magnus Cologne-cathedral-and-Runnymede-meadow medieval-Latin-light. Sits at the modifier-and-Latin end of the grid, parallel to opus and virtus in usage.

Hibiscus
noun

Hibiscus rosa-sinensis — the showy mallow of Pacific gardens, the Hawaiian state flower, the source of the deep red sorrel tea sold across West Africa as bissap. The color refers to a fully open hibiscus petal at midday: a hot, slightly magenta red with the velvet texture of a single-day bloom. By evening the same flower has wilted; by morning it's gone.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac2649
Original
#4b4a4a
Protanopia
#6d6646
Deuteranopia
#bc0035
Tritanopia
#454545
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.71:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.13:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AC2649
Display P3
Display P3
color(display-p3 0.6203 0.1978 0.2915)
P3 has subtle headroomOKLCH chroma 0.170

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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