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Bold Slush Violet

#ac195a
Notes

Bold Slush Violet (#AC195A) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (333°, 75%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ac195a
RGB
rgb(172, 25, 90)
HSL
hsl(333, 75%, 39%)
HWB
hwb(333 10% 33%)
OKLCH
oklch(49.1% 0.184 1.3)
P3
color(display-p3 0.6189 0.1645 0.3506)
HSV
hsv(333, 85%, 67%)
LAB
lab(38.21% 59.75 1.38)
LCH
lch(38.21% 59.76 1.32)
CMYK
cmyk(0%, 85%, 48%, 33%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Slush
modifier

Imitative origin, half-melted-snow. As a color modifier, slush implies a half-melted-snow-and-grey-pavement quality, the visual register of city-pavement-and-thaw-slush hand-half-melted-snow-and-grey-pavement city-pavement-and-thaw-slush-and-Boston-Brooklyn-thaw slush-and-half-melted-snow-and-grey-pavement surfaces under city-pavement-and-thaw-slush-and-Boston-Brooklyn-thaw Boston-and-Brooklyn-and-Edinburgh-thaw urban-thaw-light. Sits at the modifier-and-weather end of the grid, parallel to thaw and flurry in usage.

Violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ac195a
Original
#41485b
Protanopia
#676457
Deuteranopia
#bb0038
Tritanopia
#3d3d3d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.04:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AC195A
Display P3
Display P3
color(display-p3 0.6189 0.1645 0.3506)
P3 has visible headroomOKLCH chroma 0.184

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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