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Pressed Pflaume

#ab73a8
Notes

Pressed Pflaume (#AB73A8) is a true violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (303°, 25%, 56%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ab73a8
RGB
rgb(171, 115, 168)
HSL
hsl(303, 25%, 56%)
HWB
hwb(303 45% 33%)
OKLCH
oklch(63.1% 0.101 328.5)
P3
color(display-p3 0.6385 0.4605 0.6468)
HSV
hsv(303, 33%, 67%)
LAB
lab(55.83% 30.77 -19.44)
LCH
lch(55.83% 36.40 327.72)
CMYK
cmyk(0%, 33%, 2%, 33%)

Etymology

Pressed
adjective

Latin pressāre, to press — past-participle of press. As a color modifier, pressed implies a clear-and-smoothed-and-flattened quality, the crisp color of Mid-Century-Modern freshly-pressed-shirt-and-trouser ironed-textile finish. Sits at the crisp-and-finished end of the grid, parallel to ironed and starched in usage.

Pflaume
noun

German for plum (Prunus domestica) — particularly the deep-violet Hauszwetschge plum cultivar grown across southern Germany and Austria, the standard Pflaumenkuchen sheet-cake fruit. Pflaume color refers to a freshly picked Bavarian Hauszwetschge plum cross-section: a saturated, slightly cool deep violet with the matte finish of anthocyanin-rich plum skin and yellow-green flesh. Slightly warmer than French prune.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ab73a8
Original
#7081aa
Protanopia
#7e88a6
Deuteranopia
#af7786
Tritanopia
#838383
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.65:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.75:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AB73A8
Display P3
Display P3
color(display-p3 0.6385 0.4605 0.6468)
P3 has subtle headroomOKLCH chroma 0.101

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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