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Forceful Pourpre

#ab396b
Notes

Forceful Pourpre (#AB396B) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (334°, 50%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ab396b
RGB
rgb(171, 57, 107)
HSL
hsl(334, 50%, 45%)
HWB
hwb(334 22% 33%)
OKLCH
oklch(52.2% 0.156 356.9)
P3
color(display-p3 0.6198 0.2554 0.4152)
HSV
hsv(334, 67%, 67%)
LAB
lab(42.23% 50.87 -3.46)
LCH
lch(42.23% 50.99 356.10)
CMYK
cmyk(0%, 67%, 37%, 33%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Pourpre
noun

French for purple in its classical sense — the deep red-purple of Tyrian dye and the pourpre cardinalice of medieval French ecclesiastical dress. The color refers to a pourpre-dyed French silk: a saturated, slightly cool deep red-purple with the satin finish of plant-and-shell dye. The French cousin of porpora.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ab396b
Original
#4d566c
Protanopia
#6c6c68
Deuteranopia
#b82e4d
Tritanopia
#555555
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.95:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.53:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AB396B
Display P3
Display P3
color(display-p3 0.6198 0.2554 0.4152)
P3 has subtle headroomOKLCH chroma 0.156

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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