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Steadfast Phoenicia

#ab37ad
Notes

Steadfast Phoenicia (#AB37AD) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (299°, 52%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ab37ad
RGB
rgb(171, 55, 173)
HSL
hsl(299, 52%, 45%)
HWB
hwb(299 22% 32%)
OKLCH
oklch(55.1% 0.202 327.2)
P3
color(display-p3 0.6194 0.2489 0.6578)
HSV
hsv(299, 68%, 68%)
LAB
lab(44.81% 61.21 -39.52)
LCH
lch(44.81% 72.85 327.15)
CMYK
cmyk(1%, 68%, 0%, 32%)

Etymology

Steadfast
adjective

Old English stede-fæst, fixed in place — sharing root with German stetig. As a color modifier, steadfast implies a saturated-and-unwavering quality where the hue maintains its visual character without modulation. Sits at the bold-and-firm end of the grid, parallel to unwavering and firm in usage.

Phoenicia
noun

The ancient Levantine coast (modern Lebanon and northern Israel) — the Greek-named Phoinikē (purple-people) civilization whose maritime traders carried Tyrian purple across the Mediterranean from 1500 BCE. Phoenicia color refers to a Phoenician purpura-dyed trade textile excavated from a Sidon tomb: a saturated, slightly cool deep violet with the matte finish of multi-bath shellfish-dye on hand-loomed Levantine wool.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ab37ad
Original
#2360b0
Protanopia
#536faa
Deuteranopia
#b0486e
Tritanopia
#585858
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.41:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.88:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AB37AD
Display P3
Display P3
color(display-p3 0.6194 0.2489 0.6578)
P3 has visible headroomOKLCH chroma 0.202

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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