Resonant Olmec Crimson
Resonant Olmec Crimson (#AB171B) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (358°, 76%, 38%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Latin resonāns, echoing — present-participle of resonate, sharing root with sonance. As a color modifier, resonant implies a saturated-and-deep-vibrating quality where the hue carries low-frequency visual richness. Sits at the bold-and-resonant end of the grid, parallel to sonorous and resounding in usage.
Nahuatl Ōlmēcatl, rubber-people. As a color modifier, olmec implies a pre-Classic-Mesoamerican quality, the visual register of Olmec-civilization-of-La-Venta pre-Classic Mesoamerican hand-carved colossal-head-and-jade-and-pottery archaeological surfaces under La-Venta-and-San-Lorenzo pre-Classic Mesoamerican Gulf-coastal humid light. Sits at the modifier-and-cultural end of the grid, parallel to aztec and toltec in usage.
From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.