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Heartening Brick

#aa627a
Notes

Heartening Brick (#AA627A) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (340°, 30%, 53%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#aa627a
RGB
rgb(170, 98, 122)
HSL
hsl(340, 30%, 53%)
HWB
hwb(340 38% 33%)
OKLCH
oklch(58.4% 0.097 359.2)
P3
color(display-p3 0.6281 0.3979 0.4765)
HSV
hsv(340, 42%, 67%)
LAB
lab(50.32% 32.17 -0.71)
LCH
lch(50.32% 32.17 358.74)
CMYK
cmyk(0%, 42%, 28%, 33%)

Etymology

Heartening
adjective

Old English heorte (heart) — present-participle of hearten. As a color modifier, heartening implies a clear-and-uplifting-and-encouraging quality where the hue carries the visual register of cheerful-encouraging color-tone. Sits at the crisp-and-cheerful end of the grid, parallel to welcoming and cheerful in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#aa627a
Original
#6c707b
Protanopia
#7e7d78
Deuteranopia
#b55e6a
Tritanopia
#737373
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.74:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AA627A
Display P3
Display P3
color(display-p3 0.6281 0.3979 0.4765)
P3 has subtle headroomOKLCH chroma 0.097

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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