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Rich Pinotage

#aa3588
Notes

Rich Pinotage (#AA3588) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (317°, 52%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#aa3588
RGB
rgb(170, 53, 136)
HSL
hsl(317, 52%, 44%)
HWB
hwb(317 21% 33%)
OKLCH
oklch(52.8% 0.176 341.5)
P3
color(display-p3 0.6155 0.2421 0.5206)
HSV
hsv(317, 69%, 67%)
LAB
lab(42.57% 55.91 -20.83)
LCH
lch(42.57% 59.66 339.57)
CMYK
cmyk(0%, 69%, 20%, 33%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Pinotage
noun

South African red-wine grape variety, a 1925 cross of Pinot Noir and Cinsaut by Stellenbosch University viticulturist Abraham Izak Perold. Pinotage color refers to a freshly poured South African Stellenbosch-region pinotage in a Bordeaux-style wine glass: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich red-wine pigment. The grape's acetate-character gives it the banana-and-tar notes characteristic of South African reds.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#aa3588
Original
#3e588a
Protanopia
#626b85
Deuteranopia
#b4375a
Tritanopia
#545454
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.88:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.57:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##AA3588
Display P3
Display P3
color(display-p3 0.6155 0.2421 0.5206)
P3 has subtle headroomOKLCH chroma 0.176

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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