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Velvety Waft Violet

#a90b58
Notes

Velvety Waft Violet (#A90B58) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (331°, 88%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a90b58
RGB
rgb(169, 11, 88)
HSL
hsl(331, 88%, 35%)
HWB
hwb(331 4% 34%)
OKLCH
oklch(47.9% 0.189 0.5)
P3
color(display-p3 0.6071 0.1353 0.3422)
HSV
hsv(331, 93%, 66%)
LAB
lab(36.71% 61.24 0.40)
LCH
lch(36.71% 61.24 0.37)
CMYK
cmyk(0%, 93%, 48%, 34%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Waft
modifier

Middle English waft, related to wafian, to-wave-in-air. As a color modifier, waft implies a gently-conveyed-and-air-borne-and-drifting quality, the visual register of incense-and-rose-petal-waft hand-gently-conveyed-and-air-borne-and-drifting incense-and-rose-petal-and-summer-curtain wafted-and-gently-conveyed-and-air-borne surfaces under incense-and-rose-petal-and-summer-curtain church-thurible-and-walled-rose-garden-and-open-window airborne-drift-light. Sits at the modifier-and-mood end of the grid, parallel to drift and mist in usage.

Violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a90b58
Original
#3b4459
Protanopia
#646055
Deuteranopia
#b80034
Tritanopia
#323232
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.30:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.88:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##A90B58
Display P3
Display P3
color(display-p3 0.6071 0.1353 0.3422)
P3 has visible headroomOKLCH chroma 0.189

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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