Rich Awe Violet

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Old Norse agi, fright-and-reverence. As a color modifier, awe implies a reverent-and-overwhelmed-and-hushed quality, the visual register of Burkean-sublime-and-Caspar-David-Friedrich-awe hand-reverent-and-overwhelmed-and-hushed Burkean-sublime-and-Caspar-David-Friedrich-and-Romantic-vista awed-and-reverent-and-overwhelmed-and-hushed surfaces under Burkean-sublime-and-Caspar-David-Friedrich-and-Romantic-vista alpine-and-storm-cloud-and-mountain-pass cathedral-of-nature-light. Sits at the modifier-and-mood end of the grid, parallel to bliss and grace in usage.

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.