Earnest Cast Hibiscus

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Old Norse kasta, to-throw / to-mold. As a color modifier, cast implies a poured-metal-and-shaped quality, the visual register of foundry-cast-iron-and-bronze hand-poured-and-cooled iron-and-bronze-and-tin foundry-cast-and-shaped surfaces under foundry-cast-iron-and-bronze workshop-light. Sits at the modifier-and-texture end of the grid, parallel to forged and hewn in usage.

Hibiscus rosa-sinensis — the showy mallow of Pacific gardens, the Hawaiian state flower, the source of the deep red sorrel tea sold across West Africa as bissap. The color refers to a fully open hibiscus petal at midday: a hot, slightly magenta red with the velvet texture of a single-day bloom. By evening the same flower has wilted; by morning it's gone.