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Rugged Tempranillo

#a3375e
Notes

Rugged Tempranillo (#A3375E) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (338°, 50%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a3375e
RGB
rgb(163, 55, 94)
HSL
hsl(338, 50%, 43%)
HWB
hwb(338 22% 36%)
OKLCH
oklch(50.3% 0.146 1.7)
P3
color(display-p3 0.5909 0.2455 0.3671)
HSV
hsv(338, 66%, 64%)
LAB
lab(40.13% 47.79 1.42)
LCH
lch(40.13% 47.81 1.70)
CMYK
cmyk(0%, 66%, 42%, 36%)

Etymology

Rugged
adjective

Old Norse rugga, rough / coarse — adjectival suffix -ed. As a color modifier, rugged implies a saturated-and-rough-and-weathered quality, the deep-rich color of Scottish-Highlands-and-Norwegian-fjord outdoor-and-mountain landscape. Sits at the bold-and-weathered end of the grid, parallel to tough and sinewy in usage.

Tempranillo
noun

The dominant red grape of Rioja and other Iberian wine regions — early-ripening (temprano meaning early) and characteristically saturated. The color refers to a young Tempranillo in a glass: a saturated, slightly cool deep red with the optical clarity of mid-to-high-tannin wine. Deeper than Merlot, warmer than Sangiovese.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a3375e
Original
#4c515f
Protanopia
#69665b
Deuteranopia
#b02a47
Tritanopia
#515151
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.27:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##A3375E
Display P3
Display P3
color(display-p3 0.5909 0.2455 0.3671)
P3 has subtle headroomOKLCH chroma 0.146

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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