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Rich Tanager

#a30849
Notes

Rich Tanager (#A30849) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (335°, 91%, 34%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a30849
RGB
rgb(163, 8, 73)
HSL
hsl(335, 91%, 34%)
HWB
hwb(335 3% 36%)
OKLCH
oklch(46.2% 0.181 6.0)
P3
color(display-p3 0.5853 0.1258 0.2873)
HSV
hsv(335, 95%, 64%)
LAB
lab(34.89% 58.98 7.36)
LCH
lch(34.89% 59.43 7.11)
CMYK
cmyk(0%, 95%, 55%, 36%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Tanager
noun

The genus Piranga — particularly P. olivacea, the scarlet tanager of North American summer forests, whose breeding-season males are vivid red with black wings. The color refers to a male scarlet tanager at full breeding plumage: a saturated, slightly cool bright red with the matte finish of carotenoid-pigmented feathers. Brighter than cardinal, warmer than crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a30849
Original
#3c3f4a
Protanopia
#625c45
Deuteranopia
#b2002b
Tritanopia
#2e2e2e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.81:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.69:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##A30849
Display P3
Display P3
color(display-p3 0.5853 0.1258 0.2873)
P3 has visible headroomOKLCH chroma 0.181

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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