Velvety Set violet

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Old English settan, to put-down. As a color modifier, set implies a sunset-and-descending quality, the visual register of clear-sky western-horizon sunset-and-moonset descending-celestial-body atmospheric Rayleigh-scattered Belt-of-Venus orange-and-violet surfaces under descending-horizon-and-sunset light. Sits at the modifier-and-time end of the grid, parallel to rise and eve in usage.

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.