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Assured Galah

#a12770
Notes

Assured Galah (#A12770) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (324°, 61%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a12770
RGB
rgb(161, 39, 112)
HSL
hsl(324, 61%, 39%)
HWB
hwb(324 15% 37%)
OKLCH
oklch(49.0% 0.172 348.7)
P3
color(display-p3 0.5809 0.1946 0.4303)
HSV
hsv(324, 76%, 63%)
LAB
lab(38.20% 55.36 -12.81)
LCH
lch(38.20% 56.82 346.97)
CMYK
cmyk(0%, 76%, 30%, 37%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Galah
noun

Australian Eolophus roseicapilla — a Cacatuidae parrot of the Australian arid zone, whose breeding-plumage adults have a brilliant deep-magenta breast against pale-grey wings. Galah color refers to a Eolophus roseicapilla breast feather field in raking light: a saturated, slightly cool deep magenta with the velvet finish of carotenoid-pigmented feather barbs against the gray melanin-substrate wing-feather background.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a12770
Original
#3a4c72
Protanopia
#5e626d
Deuteranopia
#ad2148
Tritanopia
#464646
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.04:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##A12770
Display P3
Display P3
color(display-p3 0.5809 0.1946 0.4303)
P3 has subtle headroomOKLCH chroma 0.172

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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