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Bold Eddy Ruby

#a10d30
Notes

Bold Eddy Ruby (#A10D30) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (346°, 85%, 34%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#a10d30
RGB
rgb(161, 13, 48)
HSL
hsl(346, 85%, 34%)
HWB
hwb(346 5% 37%)
OKLCH
oklch(45.4% 0.175 17.5)
HSV
hsv(346, 92%, 63%)
LAB
lab(34.15% 56.28 22.60)
LCH
lch(34.15% 60.65 21.88)
CMYK
cmyk(0%, 92%, 70%, 37%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Eddy
modifier

Old Norse iða, whirlpool-or-current. As a color modifier, eddy implies a small-circling-and-counter-current quality, the visual register of river-bend-and-tidal-pool-eddy hand-small-circling-and-counter-current river-bend-and-tidal-pool-and-rock-shelter eddied-and-small-circling-and-counter-current surfaces under river-bend-and-tidal-pool-and-rock-shelter Highland-burn-and-coastal-cove curl-and-spiral-light. Sits at the modifier-and-mood end of the grid, parallel to swirl and stir in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#a10d30
Original
#413d30
Protanopia
#645b2b
Deuteranopia
#b1001f
Tritanopia
#2f2f2f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.03:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.62:1

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