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Earnest Fluff violet

#9f1c68
Notes

Earnest Fluff violet (#9F1C68) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (325°, 70%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9f1c68
RGB
rgb(159, 28, 104)
HSL
hsl(325, 70%, 37%)
HWB
hwb(325 11% 38%)
OKLCH
oklch(47.5% 0.178 351.1)
P3
color(display-p3 0.5723 0.1630 0.3999)
HSV
hsv(325, 82%, 62%)
LAB
lab(36.37% 57.14 -10.56)
LCH
lch(36.37% 58.11 349.53)
CMYK
cmyk(0%, 82%, 35%, 38%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Fluff
modifier

Imitative-onomatopoeic origin, attested c. 1790. As a color modifier, fluff implies a soft-puffed-and-airy quality, the visual register of cotton-and-down-and-wool-fluff hand-carded-and-puffed cotton-and-down-and-wool-fluff hand-carded-and-puffed-fluff surfaces under hand-carded-and-puffed cotton-and-down-and-wool-fluff working-light. Sits at the modifier-and-texture end of the grid, parallel to down and fuzz in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9f1c68
Original
#36476a
Protanopia
#5b5e65
Deuteranopia
#ab0d40
Tritanopia
#3d3d3d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.39:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.84:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9F1C68
Display P3
Display P3
color(display-p3 0.5723 0.1630 0.3999)
P3 has subtle headroomOKLCH chroma 0.178

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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