Bold Tufted Ruby

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Old French touffe, tuft. As a color modifier, tufted implies a hand-tufted-and-puffed quality, the visual register of Edwardian-and-Belle-Époque-tufted-upholstery hand-tufted-and-puffed-and-upholstered velvet-and-silk-and-leather tufted-and-puffed-upholstery surfaces under Edwardian-and-Belle-Époque hand-tufted-upholstery-and-cushion light. Sits at the modifier-and-texture end of the grid, parallel to fluff and flock in usage.

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.