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Forthright Vala Brick

#9d3e27
Notes

Forthright Vala Brick (#9D3E27) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (12°, 60%, 38%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9d3e27
RGB
rgb(157, 62, 39)
HSL
hsl(12, 60%, 38%)
HWB
hwb(12 15% 38%)
OKLCH
oklch(49.0% 0.132 34.9)
P3
color(display-p3 0.5711 0.2666 0.1818)
HSV
hsv(12, 75%, 62%)
LAB
lab(39.18% 38.22 33.71)
LCH
lch(39.18% 50.96 41.41)
CMYK
cmyk(0%, 61%, 75%, 38%)

Etymology

Forthright
adjective

Old English forð-riht, straight ahead, direct. Used as a color modifier in Anglo-Saxon-revival contexts for hues that read as honest and unguarded. Forthright red, forthright blue: the saturation is full, the hue is presented without ornamentation or qualification. Sits in the bold-bucket center alongside frank and direct.

Vala
modifier

Old Norse völva, Norse-seeress-and-staff-bearer. As a color modifier, vala implies a Norse-seeress-and-staff-bearer-and-prophetess quality, the visual register of Norse-vala-seeress-and-staff hand-Norse-seeress-and-staff-bearer-and-prophetess Norse-vala-seeress-and-staff-and-Voluspa-Edda vala-and-Norse-seeress-and-staff-bearer surfaces under Norse-vala-seeress-and-staff-and-Voluspa-Edda Saga-Iceland-and-rune-stave seeress-prophecy-light. Sits at the modifier-and-myth end of the grid, parallel to norn and freya in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9d3e27
Original
#584f24
Protanopia
#706424
Deuteranopia
#ad2839
Tritanopia
#515151
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.66:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.15:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9D3E27
Display P3
Display P3
color(display-p3 0.5711 0.2666 0.1818)
P3 has subtle headroomOKLCH chroma 0.132

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas