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Imperial Brick

#9d290c
Notes

Imperial Brick (#9D290C) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (12°, 86%, 33%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9d290c
RGB
rgb(157, 41, 12)
HSL
hsl(12, 86%, 33%)
HWB
hwb(12 5% 38%)
OKLCH
oklch(46.2% 0.157 34.2)
HSV
hsv(12, 92%, 62%)
LAB
lab(35.56% 46.53 43.60)
LCH
lch(35.56% 63.77 43.13)
CMYK
cmyk(0%, 74%, 92%, 38%)

Etymology

Imperial
adjective

From the Latin imperialis, of the empire — applied to color since the medieval period for the hues reserved for sovereigns and empires: imperial purple of Tyrian dye, imperial yellow of Ming-dynasty porcelain. As a modifier, imperial implies saturation combined with the institutional weight of a color owned by a court. Sits in the bold-and-deep corner, alongside royal.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9d290c
Original
#4d4305
Protanopia
#695d02
Deuteranopia
#ae0024
Tritanopia
#404040
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.62:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.76:1

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Canvas