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Fortified Odin violet

#9d046e
Notes

Fortified Odin violet (#9D046E) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (318°, 95%, 32%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#9d046e
RGB
rgb(157, 4, 110)
HSL
hsl(318, 95%, 32%)
HWB
hwb(318 2% 38%)
OKLCH
oklch(46.4% 0.194 346.6)
P3
color(display-p3 0.5634 0.1142 0.4207)
HSV
hsv(318, 97%, 62%)
LAB
lab(34.77% 61.57 -16.86)
LCH
lch(34.77% 63.84 344.68)
CMYK
cmyk(0%, 97%, 30%, 38%)

Etymology

Fortified
adjective

Latin fortificāre, to make strong — past-participle of fortify. As a color modifier, fortified implies a saturated-and-strengthened-and-defensive quality, the deep-rich color of Vauban-style military-fortification stone-and-earth rampart-and-bastion architecture. Sits at the bold-and-fortified end of the grid, parallel to bastioned and armored.

Odin
modifier

Old Norse Óðinn, all-father-of-the-Aesir. As a color modifier, odin implies a one-eyed-and-raven-and-runic-wisdom quality, the visual register of Norse-all-father-Odin-and-Yggdrasil hand-one-eyed-and-raven-and-runic-wisdom Norse-all-father-Odin-and-Yggdrasil-and-Asgard odin-and-one-eyed-and-raven-and-runic-wisdom surfaces under Norse-all-father-Odin-and-Yggdrasil-and-Asgard Hugin-and-Munin-raven-and-Mimir-well runic-wisdom-light. Sits at the modifier-and-myth end of the grid, parallel to thor and freya in usage.

violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#9d046e
Original
#274270
Protanopia
#545a6b
Deuteranopia
#a9003f
Tritanopia
#2c2c2c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.85:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.68:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##9D046E
Display P3
Display P3
color(display-p3 0.5634 0.1142 0.4207)
P3 has visible headroomOKLCH chroma 0.194

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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